Research Article Open Access

RECOMMENDATIONS FOR DEVELOPMENT OF ONLINE BOOKSTORE IN INDONESIA: A REVIEW FROM WRITER’S PERSPECTIVE

Robertus Nugroho Perwiro Atmojo1 and Anggita Dian Cahyani1
  • 1 Bina Nusantara University, Indonesia

Abstract

One of the problem when buying books via online transaction in Indonesia is the lack of book preview facility. In this situation the phenomenon of "buying a pig in a poke" is very possible to occur. Moreover, the customer feels disapointed when the book she/he purchases is unavailable. The classical reason usually given is the book stock is not available anymore, because it is discontinued from its supplier. Nevertheless, at the time on the display window the book stock may be "in stock" and the customer is enabled to do the ordering and payment process. This study presents some important recommendations which are expected to help online bookstore developers in Indonesia in order to improve the quality of their services.

Journal of Computer Science
Volume 10 No. 8, 2014, 1522-1530

DOI: https://doi.org/10.3844/jcssp.2014.1522.1530

Submitted On: 10 March 2014 Published On: 5 April 2014

How to Cite: Atmojo, R. N. P. & Cahyani, A. D. (2014). RECOMMENDATIONS FOR DEVELOPMENT OF ONLINE BOOKSTORE IN INDONESIA: A REVIEW FROM WRITER’S PERSPECTIVE. Journal of Computer Science, 10(8), 1522-1530. https://doi.org/10.3844/jcssp.2014.1522.1530

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Keywords

  • Indonesian Online Bookstore
  • Online Bookstore Development
  • Online Bookstore Comparison
  • E-commerce