Research Article Open Access

Perceptions of Smartphone Users’ Acceptance and Adoption of Mobile Commerce (MC): The Case of Jordan

Ahmad Nabot1, Firas Omar2 and Mohammed Almousa1
  • 1 Zarqa University, Jordan
  • 2 Petra University, Jordan
Journal of Computer Science
Volume 16 No. 4, 2020, 532-542

DOI: https://doi.org/10.3844/jcssp.2020.532.542

Submitted On: 17 December 2019 Published On: 29 April 2020

How to Cite: Nabot, A., Omar, F. & Almousa, M. (2020). Perceptions of Smartphone Users’ Acceptance and Adoption of Mobile Commerce (MC): The Case of Jordan. Journal of Computer Science, 16(4), 532-542. https://doi.org/10.3844/jcssp.2020.532.542

Abstract

This study investigates smartphone users’ perceptions of adopting and accepting Mobile Commerce (MC) based on users’ perceived adoption under the extended Technology Acceptance Model (TAM2) and Innovation Diffusion Theory (IDT) by providing research constructs for the domain of MC. Also, testing them with reliability and validity and demonstrating their distinctiveness with hypothesis testing. The results show that consumer intention to adopt MC on a smartphone was primarily influenced by Uncertainty Avoidance (UA), User Experience (UX), Perceived Ease Of Use (PEOU), Perceived Usefulness (PU) and Compatibility (CMP) as well as other constructs that positively determine attitude toward using a smartphone. For researchers, this study shows the benefits of adapting TAM constructs into MC acceptance on a smartphone. The perceptions of MC adoption on a smartphone in this study investigated based on a survey of specific people. For more reliability, a comprehensive study is needed to show the attitudes of people from different environments.

  • 376 Views
  • 117 Downloads
  • 0 Citations

Download

Keywords

  • Smartphone
  • Mobile Commerce
  • Uncertainty Avoidance
  • User Experience
  • Jordan