Review Article Open Access

The Digital (R)evolution of Insurance Business Models

Antonella Cappiello1
  • 1 University of Pisa, Italy
American Journal of Economics and Business Administration
Volume 12 No. 1, 2020, 1-13

DOI: https://doi.org/10.3844/ajebasp.2020.1.13

Submitted On: 27 November 2019 Published On: 1 January 2020

How to Cite: Cappiello, A. (2020). The Digital (R)evolution of Insurance Business Models. American Journal of Economics and Business Administration, 12(1), 1-13. https://doi.org/10.3844/ajebasp.2020.1.13

Abstract

The paper focuses on the digital transformation that is greatly affecting the insurance industry and forcing radical change upon corporate culture, products and processes, customer relationship and relations with the sector’s various competitors. By responding to three research questions, the paper aims to contribute to the academic discussion and proposes to offer useful cues of reflection to the insurance management, since the dissemination of new technologies needs to move towards continuously updated business models.

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Keywords

  • Insurance Business Models
  • Insurtech
  • Insurance Digital Transformation
  • Insurance Disruption
  • Insurance Innovation
  • Insurance Value Chain